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A1 Surf Crew
Surfs up in Bend, Oregon for a crew of firefighters that share a love for "saving babies and surfing with ladies," as they put it. The crew wanted to share their good vibes with others and needed a brand as rad as them.
Scope
Brand Identity
Brand Identity
The approach for the A1 Surf Crew brand was to have as much fun as possible. What came out was a versatile collection of logos and marks that capture the groovy and playful nature of surf culture. Bold, illustrative logos paired with 70's inspired typography gives the brand a bold and nostalgic flare. The plethora of logo options gave this crew the ability to launch their own merch line to share the good vibes!
