Work
SunnyCider Calgary, AB
BRAND IDENTITY DESIGN
SUNNYCIDER
SunnyCider crafts high-end, intentionally crafted hard cider that not only infuses their passion for local community, but for the local environment. Utilizing urban fruit and berries, much of which is rescued from wasting in landfills, SunnyCider seeks to bring a whole new meaning to the word 'local'.
SunnyCider is about sharing and bringing communities closer together. Raising community spirits one glass at a time.
THE APPROACH
The SunnyCider team had a specific vision for their brand. They wanted to communicate the refined nature of their cider with hints of nostalgia and tradition. The founders are dedicated to their neighbourhood of Sunnyside and wanted their brand to capture the warm and welcoming essence of their community.
{"items":["4f334c30-ddfb-483c-9bd4-7dd8c75cfe02","a0044e66-9acb-4d46-b745-e83a1b926a59","a6d5cce4-8f59-4e1b-9306-fe35903cee68"],"styles":{"galleryType":"Strips","groupSize":1,"showArrows":true,"cubeImages":true,"cubeType":"fit","cubeRatio":1.3333333333333333,"isVertical":false,"collageAmount":0.8,"collageDensity":0.8,"groupTypes":"1","oneRow":true,"imageMargin":10,"galleryMargin":0,"floatingImages":0,"chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":false,"isSlider":true,"isColumns":false,"isSlideshow":false,"cropOnlyFill":true,"fixedColumns":0,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":120,"rotatingGroupTypes":"","rotatingCubeRatio":"","gallerySliderImageRatio":1.3333333333333333,"numberOfImagesPerRow":3,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":0,"mobilePanorama":false,"placeGroupsLtr":false,"viewMode":"preview","thumbnailSpacings":0,"galleryThumbnailsAlignment":"bottom","isMasonry":false,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"useCustomButton":false,"bottomInfoHeight":0,"titlePlacement":"SHOW_ON_HOVER","galleryHorizontalAlign":"center","galleryTextAlign":"center","galleryVerticalAlign":"center","scrollSnap":true,"itemClick":"nothing","fullscreen":true,"allowSocial":false,"allowDownload":false,"allowTitle":false,"allowDescription":false,"loveButton":false,"loveCounter":true,"videoPlay":"hover","scrollAnimation":"NO_EFFECT","scrollDirection":1,"overlayAnimation":"NO_EFFECT","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowTitleExpand":true,"allowDescriptionExpand":true,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"APPEARS","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","calculateTextBoxHeightMode":"AUTOMATIC","calculateTextBoxWidthMode":"PERCENT","textBoxHeight":0,"textBoxWidth":200,"textBoxWidthPercent":50,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"textsVerticalPadding":0,"textsHorizontalPadding":0,"titleDescriptionSpace":6,"customButtonText":"","customButtonBorderWidth":1,"customButtonBorderRadius":0,"loadMoreButtonText":"Load more","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"NO_BACKGROUND","itemBorderWidth":0,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":1,"videoLoop":true,"gotStyleParams":true,"selectedLayout":"4|bottom|1|fit|false|1|true","showVideoPlayButton":true,"galleryImageRatio":2,"sharpParams":{"quality":100,"usm":{}},"imageLoadingWithColorMode":"PICKED_COLOR","imageRatioType":"FIXED","numberOfDisplayedItems":3,"itemBorderColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"itemShadowOpacityAndColor":{"themeName":"color_15","value":"rgba(0,0,0,0.2)"},"textBoxBorderColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"textBoxFillColor":{"themeName":"color_12","value":"rgba(232,230,230,1)"},"alwaysShowHover":false,"isStoreGallery":false,"previewHover":false,"galleryLayout":4,"itemOpacity":{"themeName":"color_11","value":"rgba(255,255,255,0)"},"itemFont":{"style":{"bold":false,"italic":false,"underline":false},"family":"helvetica-w01-bold","preset":"Custom","editorKey":"font_5","size":30,"fontStyleParam":true,"value":"font:normal normal normal 30px/37px helvetica-w01-bold,helvetica-w02-bold,helvetica-lt-w10-bold,sans-serif;"},"itemFontSlideshow":{"family":"poppins-semibold","displayName":"Basic Heading","style":{"bold":false,"italic":false,"underline":false},"size":20,"preset":"Heading-M","editorKey":"font_5","fontStyleParam":true,"value":"font:normal normal normal 20px/1.4em poppins-semibold,poppins,sans-serif;"},"itemDescriptionFontSlideshow":{"family":"wfont_35a990_6109953975f14e3e8f5960bd790660df,wf_6109953975f14e3e8f5960bd7,orig_gothambold","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":16,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 16px/1.4em wfont_35a990_6109953975f14e3e8f5960bd790660df,wf_6109953975f14e3e8f5960bd7,orig_gothambold;"},"itemDescriptionFont":{"family":"wfont_35a990_6109953975f14e3e8f5960bd790660df,wf_6109953975f14e3e8f5960bd7,orig_gothambold","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":16,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 16px/1.4em wfont_35a990_6109953975f14e3e8f5960bd790660df,wf_6109953975f14e3e8f5960bd7,orig_gothambold;"},"itemFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemFontColorSlideshow":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"itemDescriptionFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemDescriptionFontColorSlideshow":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"loadMoreButtonFont":{"family":"wfont_35a990_6109953975f14e3e8f5960bd790660df,wf_6109953975f14e3e8f5960bd7,orig_gothambold","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":16,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 16px/1.4em wfont_35a990_6109953975f14e3e8f5960bd790660df,wf_6109953975f14e3e8f5960bd7,orig_gothambold;"},"loadMoreButtonFontColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"loadMoreButtonColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"loadMoreButtonBorderColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"arrowsColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"oneColorAnimationColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"responsive":false,"isAccessible":false,"allowLeanGallery":false,"layoutsVersion":2,"selectedLayoutV2":4,"isSlideshowFont":false,"externalInfoHeight":0,"externalInfoWidth":0},"container":{"top":"","bottom":"","left":"","right":"","width":0,"height":491,"position":"","avoidGallerySelfMeasure":true,"galleryWidth":2580,"galleryHeight":501,"scrollBase":0}}